Burson-Marsteller Japan has three decades of experience counseling Japanese and Western companies, consortiums and organizations and delivering measurable business results.
Over those years, it has played a firm role in providing a benchmark in the profession of public affairs and public relations, which is now increasingly accepted as an integral part of corporate Japan and management. In fact it has been the first to bring a marathon run to women as a corporate marketing event in the early 70s, one of the first to introduce the concept of corporate social responsibility to the Japanese market, the first to advise clients against unsolicited takeovers in the Japanese financial history, and more recently the first to highlight the CEO's contribution to corporate reputation.
Burson-Marsteller Japan has been at the forefront in defining the strategic role of public relations and is today considered one of the leading international communications counseling firms in Japan.
Burson-Marsteller executives, with local and overseas fluency, have expertise in corporate and transactions communications, third-party opinion formation and public affairs, CEO and leadership communications, digital communications, corporate reputation, issues management, corporate reputation building, crisis communications, and spokesperson training. They also have a unique experience in assessing and building in-house PR functions in partnership with their clients. Burson-Marsteller's Japan clients are from a wide range of healthcare, finance, services, IT to consumer and retail sectors.
Contact:
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Shuri Fukunaga
Chief Executive Officer, Japan
Tel: 81 3 3264 6701
Fax: 81 3 3234 9647
Email: Shuri.Fukunaga@bm.com
Website: www.b-m.co.jp
Kojimachi Diamond Building 5th Floor
1 Kojimachi 4-chrome, Chiyoda-ku
Tokyo 102-0083
Japan |