Public policy decisions have a profound impact on virtually every public and private institution. Each day, elected and regulatory officials make decisions that could affect a company's competitiveness or complicate a non-profit's mission.
Burson-Marsteller's public affairs and government relations professionals serve as trusted advisors to our clients, helping them build reputations and respect at the highest levels as well as navigate short-term policy challenges.
Our approach integrates the best of traditional public relations, public affairs and government relations with state-of-the-art digital communications tools. We make a client’s story compelling to each targeted audience segment, and we reach these audiences multiple times, through multiple channels. In talking with governments and governmental organizations, we leverage contacts with a strong network of officials and work on the basis of a deep understanding of the inner workings of these bodies. We are also a leader in working with governments as clients which supports our understanding of the priorities of governments throughout the region.
In addition to the regional and global public affairs and government relations experience of the Burson-Marsteller network, the Public Affairs and Government Communications Practice offers clients the expertise of:
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BKSH & Associates − Ranked by Fortune as one of Washington, D.C.'s, top government-relations firm
Direct Impact − Considered America's leading grassroots mobilization firm
Penn, Schoen and Berland Associates − With almost 30 years of research-based market and political experience, PSB is a leading research and strategic communications firm that brings the lessons learned on the campaign trail into the boardroom, providing its clients with strategic recommendations to address the most competitive situations. It is also a leading political campaign and government relations consulting company.